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<title>Business Know-How Newsletter. Ideas to market and manage small businesses.</title>
<managingEditor>attard@businessknowhow.com (Janet Attard)</managingEditor>
<copyright>Copyright 2009 by Attard Communications, Inc. Business Know-How is a registered trademark of Attard Communications, Inc.</copyright>
<link>http://www.businessknowhow.com/</link>
<language>en-us</language>
<description>Business Know-How Newsletter. Ideas to market and manage small businesses.</description>
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<title>8 Ways to Lose a Prospect's Attention Quickly and Easily</title>
<link>http://www.businessknowhow.com/marketing/loseattention.htm</link>
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<description><![CDATA[When you make contact with a new prospect-either by telephone or in a face-to-face meeting-you have an extremely short window of time to connect with them. If you fail to achieve this they will quickly tune you out. Here are several things you can do to lose your prospect's attention in the first five seconds of the conversation.]]></description>
<pubDate>Mon, 29 Jun 2009 12:00:00 EST</pubDate>
</item>
<item>
<title>Throw Out The Creative Filters, and Get Buy In!</title>
<link>http://www.businessknowhow.com/growth/buyin.htm</link>
<guid>http://www.businessknowhow.com/growth/buyin.htm</guid>
<description><![CDATA[A great new idea is like striking gold for any leader and team. It can be collected, examined, enriched and sold. But the process of finding the gold can be difficult even for the best of leaders and managers.]]></description>
<pubDate>Mon, 29 Jun 2009 12:00:00 EST</pubDate>
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<title>401(k) Strategies for Lean Times</title>
<link>http://www.businessknowhow.com/money/401kstrategies.htm</link>
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<description><![CDATA[While the financial crisis certainly proves that you can't rely on a 401(k) to make all your dreams come true, it is still a solid, flexible way to maximize the value of your savings. And a little rethinking can make it a more reliable foundation for retirement. Read these tips on how to invest your 401(k) in this excerpt from Where to Put Your Money NOW.]]></description>
<pubDate>Mon, 22 Jun 2009 12:00:00 EST</pubDate>
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<title>3 Reasons to Love a Bad Economy</title>
<link>http://www.businessknowhow.com/money/loverecession.htm</link>
<guid>http://www.businessknowhow.com/money/loverecession.htm</guid>
<description><![CDATA[The recession is bad for a lot of reasons, but there are some really good things that can come out of it too - especially if you're in business. Here's how Jay Abraham, author of The Sticking Point Solution, says you can increase your success right now.]]></description>
<pubDate>Mon, 22 Jun 2009 12:00:00 EST</pubDate>
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<title>Before You Build or Rebuild That Website </title>
<link>http://www.businessknowhow.com/internet/websitequestions.htm</link>
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<description><![CDATA[Updating your web site or planning a new one? Having an attractive, sales generating site while staying under budget is probably at the top of your mind. Here is a 26-point checklist you should use before hiring a web designer.]]></description>
<pubDate>Mon, 22 Jun 2009 12:00:00 EST</pubDate>
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<item>
<title>Succeeding as an Introverted Leader</title>
<link>http://www.businessknowhow.com/growth/introvert.htm</link>
<guid>http://www.businessknowhow.com/growth/introvert.htm</guid>
<description><![CDATA[In today's extroverted business world, introverts can feel ignored, overlooked, and misunderstood. But it doesn't have to be a death sentence for your career. Here's advice on how you can make your introversion work for  you.]]></description>
<pubDate>Mon, 22 Jun 2009 12:00:00 EST</pubDate>
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