How to Make Money on the Web
You've probably heard stories about people making millions of dollars a year on the web. Maybe you know one or two. And you'd like to make money while you sleep, too. Is it really possible?
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Posted by Janet on May 2, 2008 at 9:26 AM
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Home Page Math Quiz
Your web site has just one entrance, right? Well, not exactly. Find out why each and every page on your site should be treated like a "front door" for your visitors.
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Posted by Janet on April 15, 2008 at 6:20 PM
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Where's Your AdWords Ad?
Can't find your Adwords ads, even though you're searching for the keywords you targeted? Here's why - and how you can find them.
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Posted by Janet on April 11, 2008 at 10:52 AM
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Get Rid of the Splash Page
Is your web site's cool splash page driving visitors and search engines away?
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Posted by Janet on March 28, 2008 at 9:13 AM
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Don't sacrifice sales for creativity
Sometimes the most creative or visually appealing marketing piece isn't the one that gets the highest response from your prospects.
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Posted by Janet on March 3, 2008 at 10:24 AM
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Before you ship overseas
Selling to customers outside of the US comes with all kinds of new issues to consider. Beyond just getting paid, which can be difficult enough, is whether or not it's even legal to ship your product to a particular country. Here's what you need to know ...
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Posted by Janet on February 13, 2008 at 10:18 AM
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Website Publicity Tip
Here's how you can make sure any media publicity your business gets plug your web site, too.
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Posted by Janet on February 1, 2008 at 9:56 AM
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Get that website up!
If you don't have a website yet, you better get moving! Customers expect you to be online and if you aren't, they're probably going to your competitor's site.
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Posted by Janet on January 21, 2008 at 9:12 AM
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The Most Important Thing on Your Home Page
Is your home page focusing on the right thing? Find out what one thing you can change that will result in more leads and sales for your web site.
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Posted by Janet on January 14, 2008 at 8:37 AM
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Does Your URL Confuse the Search Engines?
Do the search engines know what URL you prefer for your site? Do they have multiple links to the same pages? Find out how to avoid this common mistake that can result in watered down page rank and search engine confusion.
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Posted by Janet on January 4, 2008 at 10:28 AM
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Localize your website
If your business sells to a local market only, you'll want to make sure your web site can be found by your local prospects. Here's how...
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Posted by Janet on December 17, 2007 at 9:52 AM
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Get More Sales From Your Website
Is your web site doing the best job it can for your business? One sure way to make it bring in more sales is to test different variations of each page to see what performs better...
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Posted by Janet on December 10, 2007 at 10:20 AM
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Why Web Visitors Don't Buy
Even if your site looks great and you're getting lots of traffic to it, it still may generate few, if any, sales. So what's the problem? Find out here.
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Posted by Janet on November 13, 2007 at 10:21 AM
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Are Your Pay-Per-Click Ads Working?
Pay-per-click advertising isn't always easy to track. So how do you know if it's paying off or just costing you money?
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Posted by Janet on November 7, 2007 at 10:18 AM
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Offer Multiple Payment Options
As prevalent as online shopping has become, many people are still leary of making online purchases. You can help alleviate some of their concerns by offering a variety of payment options...
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Posted by Janet on November 6, 2007 at 12:25 PM
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Buy Multiple Domain Names
When you purchase your web site domain name, make sure all your bases are covered. Find out what variations of your domain name you need to consider purchasing.
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Posted by Janet on November 6, 2007 at 12:11 PM
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Has Your Website Gone Stale?
by Janet Attard Nobody likes to read yesterday's news. And few people like to read old web pages. Even if the main purpose of your web site is to serve as a corporate brochure, try to update your site periodically...
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Posted by Janet on November 4, 2007 at 8:56 PM
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What's On Your Landing Page?
Your landing page is important because what your site visitors see in the first second or two of hitting that page will determine whether they read further, click on links into your site or hit the back button and go off to someone else's site. So what should be on a landing page?
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Posted by Janet on November 4, 2007 at 8:52 PM
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Singing the Ecommerce Blues?
Are you getting people to hit your online shopping cart, but aren't getting many sales? A lot of marketers blame that type of problem on bad copywriting or bad landing pages, but that isn't always the case...
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Posted by Janet on November 4, 2007 at 12:48 PM
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Simple Ecommerce Sales Tactic
How prominent is your business phone number on your website? Do you make it easy for shoppers to find out how to contact you if they have a question or problem?
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Posted by Janet on November 3, 2007 at 10:50 AM
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Get Found In Search Engines
Does your website remind you of a ghost town? Is all the traffic on the Internet going somewhere else? Getting found in search engines is difficult, but it's not impossible...
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Posted by Janet on October 18, 2007 at 9:43 PM
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Help Web Site Visitors Trust You
Many online shoppers are still wary of buying goods and services online. They fear they may get substandard merchandise or be ripped off by an unscrupulous merchant. Here's how youc an help alleviate those fears...
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Posted by Janet on October 18, 2007 at 1:06 PM
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Payment Alternatives Capture Lost Sales
Not everyone is comfortable giving out credit card information over the Internet, and not everyone likes to shop with a credit card. To maximize your sales, give customers several ways to make a purchase...
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Posted by Janet on October 2, 2007 at 5:23 PM
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Make Pay-Per-Click Ads Pay Off
Pay-per-click ads can drive highly targeted prospects to your website. But no matter how targeted the prospects are, they won't buy from you if they can't quickly find exactly what they want to buy...
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Posted by Janet on October 1, 2007 at 1:56 PM
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Do You Really Need a Web Site?
Customers have come to expect most businesses to have a web site. If you don't, and your competitors do, you're probably losing business...
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Posted by Janet on October 1, 2007 at 12:50 PM
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