Reverse Engineer Your Income
What do customers really want from you? Answer that question (and deliver it) and you'll have a thriving business.
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Posted by Janet on February 6, 2008 at 9:00 AM
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Read Your Customers' Minds
Have you ever wished you could read minds? Your customers' minds?
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Posted by Janet on November 14, 2007 at 10:01 AM
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Understand What Customers Want
Your customers don't come to you because they want to buy the product or service you're selling. They come to you because they want to solve a problem they have...
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Posted by Janet on November 6, 2007 at 11:50 AM
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Are You Marketing to the Right Prospect
A common mistake startup businesses make is to assume products or services will sell because they seem like something many people need. But just because there appears to be a need for a product or service doesn't mean that people will actually buy it or be willing to pay the price needed to keep you in business.
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Posted by Janet on November 4, 2007 at 12:26 PM
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Make Your Competitors' Customers Yours
How can you find customers for your new business or new customers for your existing business? One of the easiest ways is to find out who your competitors sell to and then market your business to the same or similar customers.
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Posted by Janet on November 3, 2007 at 3:11 PM
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Listen To Your Customers
What's the best way to grow your business? Encourage your customers to give you feedback about their needs and how your business is meeting those needs.
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Posted by Janet on November 3, 2007 at 10:54 AM
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Get New Business Ideas From Your Competitors
It's surprisingly easy to get new business ideas from your competitors. How? By watching for newspaper and magazine articles about them...
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Posted by Janet on October 3, 2007 at 9:22 PM
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Turn Old Problems Into New Products
One of the oldest problems in the healthcare industry is getting the elderly to remember to take their medications, and to take them on time. The numbers of people who will need help with that problem and other problems associated with aging is about to explode as the baby boomers grow old in years to come.
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Posted by Janet on October 3, 2007 at 10:49 AM
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