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Previous: Holiday De-Stresser from Business Know-How by Janet Attard How many times do you contact people who have asked for information about your products? Do you call them once or twice and then forget about them if they haven't made a purchase? If so, you may be wasting good sales leads. Their failure to respond may simply mean they aren't ready to make a decision yet, or you haven't convinced them yet that you've got the right solution for their needs. Make sure your follow up system includes ways to stay in contact with these prospects for at least 6 months. Posted by Janet Attard on December 21, 2007 at 9:29 PM | Comments (3) Comments Look tiresome but it is a better idea to sale your prodcucts or services. Some buyers need pressure to decide on your products or services. Besides, we can know our competitors and we can use as a marketing strategy. Posted by: Fekadu Abay on December 27, 2007 at 8:25 AM Instead of engaging in pressure tactics or just letting prospects fade away, try engaging your customers with communications that will help both of you to establish a relationship. This process will help you get to know your prospects and to learn about their likes and dislikes; their wants and needs. And if you provide information that is relevant and meaningful to them they'll get a sense of your experience, expertise and professionalism. They'll come to know you as a trusted advisor, helping them solve their problems, rather than just another sales person. Of course, you still have to "ask for the order", but with the right foundation, your prospects will find it easier to say "yes". Posted by: Pat Hassett on December 27, 2007 at 9:47 PM |
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People shop around for a product to compare before purchasing for various reasons. If a prospect isn't countered immediately for the various reasons of not purchasing, chances are they will not purchase the product & will move on to another product of the same. Some people are tire kickers too just to have something to do for curiosity. The bottom line is to make the sale immediately before the customer changes their mind.
Posted by: Rhonda Jckson on December 26, 2007 at 10:30 AM