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Subscribe
10/29/99
Business Know-How(sm)
News
http://www.businessknowhow.com
Your place to
get and share tips and hints for starting and growing home offices and
small businesses
Contents
- Free Business Planning Tools
- New Search Capability
- Write Sure-Selling Ads
- Reversing A Slump
- TV Interview Tips
- Book Signing
- Newsletter Archives
FREE BUSINESS PLANNING TOOLS
Those of you on this mailing list who know me from the forums I've run
(and still run) on commercial online services know that I've long been a
fan of Palo Alto Software's business planning software. I've been
recommending it for several years because I believe it's the best on the
market.
I'm therefore pleased to let you know about a special arrangement we've
just made to give you access from the Business Know-How home page to
several free business planning tools from Palo Alto Software. These free
tools include more than 25 sample business plans that you can read online
or download in Adobe Acrobat PDF format; a business plan wizard that will
help you select the right format to use for your own business plan; a new
online tool that lets you create a mini-plan to test your business ideas
and assumptions; and sample marketing plans. All of them are available by
clicking here,
or on the "Business
Plans" link in the left column on this page.
Then, when you're ready to create your own, full-blown, custom tailored
business plan, you can order Palo Alto software from the same Business
Plans link on our pages. Just scroll down below the free sample plans and
click on the Business Planning Software link on the bottom of the page.
Or, click
here to go directly to the order page.
NEW SEARCH CAPABILITY
You *know* you saw it someplace on the Business Know-How web site. But
where was it? Now, it's easier to find the articles you want to find on
the site. We've added a search function that will help you find files on
the site. Look on the top left of each page in Business Know-How. The
search option is just under the Business Know-How logo.
WRITE SURE-SELLING ADS
How do you get across the benefits and value of your product or
service in your advertising? Follow these nine tips and you'll be well on
your way to sure-selling ads!
http://www.businessknowhow.com/marketing/9ways.htm
REVERSING A SLUMP
So business isn't so hot? What can you do about it? Find out in an article
on that subject by Bob LeDuc. You'll find it at: http://www.businessknowhow.com/manage/slump.htm
TV INTERVIEW TIPS
You did it. You got the media to take notice of you. And now you're going
to be on TV. GULP! Panic sets in. Will it be your finest hour? Or a
disaster? What should you wear? What should you have ready to say? Get the
answers in "Do's
and Don'ts for TV Appearances" by Mary Scott. Mary is an
independent TV and film producer and the owner of Otitis Media
Productions, from Long Island, NY.
http://www.businessknowhow.com/marketing/tvinterview.htm
BOOK SIGNING
If there's anyone on the mailing list who lives near the Smith Haven mall
in Lake Grove, NY, I hope you'll stop by the grand reopening of
Waldenbooks in the mall on Saturday, November 6. I'll be there from 1:30
to 3:30 promoting my new book, Business Know-How: An Operational Guide for
Home-based and Micro-sized Businesses on Limited Budgets. I hope any of
you in the area will stop by and say hello! If you can't wait until then
to buy a copy, you can order a copy now online at http://www.businessknowhow.com/store/products.htm
NEWSLETTER ARCHIVES
If you're new to the mailing list, and wonder what was in previous issues
of the newsletter, we've put some recent issues on the web site. Look for
them under the Previous Issues heading on this page: http://www.businessknowhow.com/newsletter/current.htm
ARTICLES WANTED
Do you have an article you'd like to see featured on our Business Know-How
web site? We cover all phases of starting and running businesses as well
as workplace and career issues. If you would be interested in contributing
articles, please send email to editor@businessknowhow.com
Note: If you are getting this mailing, you have signed up for the
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