Business Know-How ® Small Business Newsletter
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Practical strategies for growing businesses and careers

In This Issue

• What's the Best Marketing Method?
• Making the Most of Holiday Sales
• Is Your Resume on Target?
• Book Review: The Big Bad Wolf

What's the Best Marketing Method?
Most small business owners struggle with how to allocate their precious few marketing dollars amongst the many media choices available today. Here are 5 questions to ask yourself to determine your best marketing mix. Details >>

Making the Most of Holiday Sales
Holiday sales shouldn't end when the customer walks out the door with his packages. Make the most of the busiest retail season. Details >>

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Is Your Resume on Target?
Your resume is going to end up in a pile of dozens or even hundreds of others who want the same job as you and are just as qualified. Here's how to be sure yours makes the cut. Details >>

Book Review: The Big Bad Wolf
James Patterson's powerful opening to his latest Alex Cross thriller, The Big Bad Wolf, assures readers they are in for yet another story full of plot surprises and a balanced mix of intrigue. Read Patti Jones' review here. Details >>

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Promote Your Business on a Shoestring
You can attract more new customers, sell more to existing customers, and bring back your customers more often with help from the Small Business Marketing Bible.

Executive Book Summaries
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