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December 2, 2004

Business Know-How ® Small Business Newsletter
http://www.businessknowhow.com

Practical strategies for growing businesses and careers

In This Issue
  • Take Your Marketing to the Extreme
  • How to Write and Design Winning Retail Ads
  • Interview Help: What's Your Greatest Weakness?
  • Many Employees Looking for New Jobs
  • Book Review: Hour Game
  • Discover How to Promote Your
    Business on a Shoestring

    Are you struggling to attract new customers to your small business? Do you have a great product or service but aren't sure how to let prospects know about you? You can attract more new customers, sell more to existing customers, and bring back your customers more often -- no matter what product or service you sell.

    Take Your Marketing to the Extreme
    Want a big boost in response and quick sales from your next direct marketing effort? Then take your marketing to the extreme.

    How to Write and Design Winning Retail Ads
    Advertising your business is an expensive undertaking. Make the most of your ad dollars with these checklists for writing and designing winning retail ads.

    Avoid Fines
    Update Your Labor Law Posters Now!

    Many states have recently made major changes to the required labor law postings employers must display in their workplaces. Tidy up your office and get the latest poster updates with our combined format (state and federal notices on one poster) labor law poster.

    Interview Help: What's Your Greatest Weakness?
    The fastest way to make a good interview go bad is to avoid questions posed by the hiring manager. The one question candidates love to avoid is, "What is your greatest weakness?" Here's how you can jump this interview hurdle with ease.

    Many Employees Looking for New Jobs
    Seventy-five percent of all employees are looking for new employment opportunities, according to the 2004 U.S. Job Recovery and Retention Survey released today by the Society for Human Resource Management (SHRM) and CareerJournal.com.

    Book Review: Hour Game
    As a series of brutal murders darkens the Wrightsburg, Virginia countryside, the killer taunts police by leaving watches on the victims set to the hour corresponding with their position on his hit list. What's more, he strives to replicate notorious murders of the past, improving on them through savage attention to detail.

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