labor law poster free calendar offer

 Subscribe in a reader


Compliance and HR

- Labor Law Posters
- Safety Posters
- Employee Handbook
- Employment Forms
- Payroll Software
- Payroll Services
- Restaurant Posters
- HR Training & Tools
 
Legal and Financial
- Incorporate Online
- Merchant Accounts
- Legal & Business Forms
- Business Loans
 
Productivity & News
- Do-It-Yourself Email
- Free Magazines
- Templates &
  Productivity Tools
- Find Jobs, Find
  Employees
 
Small business and home business ideas and advice on marketing, employees, financing, and start-up.
Ask BKH 
Business Ideas
Business Plans
Career 
Franchise Information
Growth & Leadership
Home Business
Human Resources
Internet Business
IRS Resources
Law
Mailing & Shipping
Marketing
Management
Money & Finance
Small Business Blog
Starting a Business
Tips & Hints

Event & Party Planning
Medical Transcription
Secretarial Businesses
Writers & Publishers
Of Thee I Sing
 

Polls
Associations
iPhone Help
More Resources
Online Florist


Welcome
Feedback
Who we are
Site Map

 

 

Web Site Planning Checklist

by Janet Attard

Every decision you make about your web site should be focused on what you want to achieve by having a web site. To avoid spinning your wheels or spending money on services you don't need, list the capabilities you want your the site to have and consider the cost factors associated with those capabilities. Among the points to consider are: 

  • What do you expect to accomplish with your web site?

  • Who do you expect to use it? Customers? Vendors? Employees?

  • How many  visitors per day, week, and month do you expect?

  • How will you advertise and promote the site to get people to use it?

  • Who will do the marketing?

  • What capabilities (online ordering, live chat, message boards, databases, audio, video, etc.) will you need?

  • Will you have an online catalog?

  • How many items will you include?

  • How many sizes and colors or other variations will be involved?

  • Where will the photography and copy come from?

  • How often will you have to update the web site?

  • Who will do the updates?

  • Who will design the web site?

  • What will it cost to design the web site?

  • What will it cost to host the site (store the files and make them available on the Internet)?

  • Will your current merchant account allow you to sell on the Internet?

  • Will it allow you to automate transaction entry so that you do not have to retype all the data your customer enters online? 

  • What it will cost to advertise and promote  the web site?

  • What will it cost to make changes on your web site?

  • Will you have to hire employees to manage your web site?

  • How many sales  or leads will you need to break even on costs?

  • What sale volume do you expect to achieve on the web?

  • How much income, if any, do you expect to make from the sale of advertising on your site?

  • Who will sell the advertising space for you?

  • How soon do you need to reach your goals?

Use the answers to these questions to determine what it will cost  to build the site and maintain it. Then compare your costs to the results you hope to achieve and determine if the cost will justify the results.

Copyright 2004, Attard Communications, Inc., all rights reserved.

About the author
Janet Attard is the founder of the award-winning  Business Know-How small business web site and information resource. Janet is also the author of The Home Office And Small Business Answer Book and of Business Know-How: An Operational Guide For Home-Based and Micro-Sized Businesses with Limited Budgets. 

 

 

 

 
 
 
Get free marketing, sales, advertising and management ideas delivered to your inbox.
 
Subscribe to the Business Know-How Newsletter
 
Primary Email Address:
 
We respect your
email privacy!
 
 

 

 
 

This Week's New Articles

 Share This Article:

ADD TO GOOGLE
ADD TO DEL.ICIO.US
ADD TO DIGG
ADD TO REDDIT
ADD TO YAHOO MYWEB

 

ADD TO STUMBLEUPON
ADD TO TECHNORATI FAVORITES
ADD TO SQUIDOO
ADD TO ASK

 

Disclaimer
[Article Submission Guidelines]
[Welcome] [About Us] [Advertise]
[Small Business (home page)] [Marketing] [Direct Mail Ideas] [Human Resources] [Money Management]
[Business Loans] [Franchise] [Start A Business] [Home Business] [Tips & Hints] [Bulletin Board] [Ask Business Know-How] [Blog]
[Legal Know-How] [MLM Know-How] [Career] [Survey] [Feedback] [Free Newsletter]
Privacy Statement

The information compiled on this site is Copyright 1999-2008 by Attard Communications, Inc. and by the individual authors.
Business Know-How is a woman-owned business and a registered trademark of Attard Communications, Inc. Phone: 631-467-8883.

http://www.businessknowhow.com