Small Business Strategies & Ideas That Work!

Get great business ideas sent to you in email twice a week. 
Subscribe to the free Business Know-How newsletter.  Primary email address 
 

Digital Forensics Business Start a Digital Forensics Business
High profile computer break-ins and data breaches have brought to light the need for digital forensics experts - professionals who can track down weaknesses in a computer system's security before criminals discover them. Here are tips for starting a digital forensics business.

 

Translation BusinessHow to Start a Translation Business
If you are fluent in a foreign language, you can earn a living as a translator. Although some translation services are now handled by technology, human translators are still needed for good quality, accurate translation. Find out how to start a translation business here.

 

Daycare Business Home-Based Daycare Service Start-Up Tips
Starting an in-home daycare business doesn't require a lot of start up cash or other resources, but to be successful you need to do some research and planning. Find out how to start a home based child care service here.

 

Smart Watch5 Ways a Smart Watch Can Help Your Business
As indespensible as your cell phone is to your business, just think how much more convenient it would be to have that technology right on your wrist, all the time. Smart watches will make keeping up and staying in touch easier than ever before.

 

Bookkeeping BusinessHow to Start a Bookkeeping Business
Thinking about starting a bookkeeping business? Bookkeepers are always in demand, and if you are good at organizing financial information, it might be the right business idea for you. Follow these steps to start your own bookkeeping service.

 

Work clothesWhat Your Business Attire Says About You
What you wear says more about you than you might realize. Are the outfits you wear to work sending unwanted messages?

 

Pet Sitting ServiceStart a Pet Sitting Service
Individuals and families are busier than ever, so they're willing to pay for someone to help take care of their dogs, cats and other pets. Here's what you need to know about starting a pet sitting service.

 

sales projectionsHow to Make Accurate Sales Projections in a New Business
Being able to accurately predict what your sales will be is important for determining when your business will be profitable and if it will need startup funding. But projecting sales without any historical data to go on is difficult. Here's what you need to do to figure it out.

 

Facebook MarketingTips for Overcoming Facebook's Marketing Obstacles
Facebook is making it even harder for you to reach your page's fans without paying to advertise. Before you open up your wallet, make sure you're doing all you can to get your Facebook page's content seen.

 

Identify your target marketHow to Identify Your Target Market
Knowing your target market is the best way to be sure your advertising dollars are spent wisely and that the products and services you sell are actually what your customers want or need. Here are six things to help you identify your target market.

 

public relations planHow to Develop a PR Plan
Do you have a public relations plan in place for your business? If not, you're missing a huge opportunity to win name recognition and customers. Here's what your PR plan should look like.

 

Retail customersHow Retailers Can Thrive after the Holiday Season is Over
Now that the holiday shopping season is over, what can you do to help your business thrive? Here are five areas you should evaluate and tips for keeping your business healthy during the slow season.

 

New Year's Resolutions You Can KeepMake New Year's Resolutions You Can Keep
New Year's resolutions are often lofty and hard to achieve, setting you up for failure before February rolls around. But meeting your goals is possible, if you take it one step at a time.

 

presenteeismThe Hidden Costs of Presenteeism
Absent employees cost you money for sure, but what about sick employees that come to work? Find out how presenteeism could be costing you money and get tips for handling it.

 

Free online calendars and plannersFree Online Calendars, Schedulers, and Organizers
Keeping up with all the things you need to do in your many roles as a business owner can be tricky. Here are thirteen free online tools that can help you stay organized and on time.

 

home business tipsTips for Making a Home Business Work
Working from home is the dream of many would-be entrepreneurs, but it doesn't come without its downfalls. This advice can help you deal with the cons to make your home business a success.

 

Market Using TwitterHow to Market Your Business Effectively on Twitter
If you really want to get the most out of Twitter, your feed needs to be engaging and interesting. Here are five things you can do to market your business on Twitter more effectively.

 

content writing businessWhere to Get Free Help for Your Business
Starting a business requires many skills and talents you may not have realized you'd need. Thankfully, there is lots of free help available for your business - everything from business courses, mentoring, and free training. Here's where you can find that help.

 

content writing businessStart an Online Content Writing Business
Want to make a living writing? One way to do it is by providing content for websites, businesses and individuals. Here's what you need to know to start an online content writing business.

 

Protect Your Business from a Data Security BreachProtect Your Business from a Data Security Breach
Is your business in danger of a data security breach? Small businesses don't have the resources of big companies but are just as exposed to a potential data breach. Learn how to protect your business with these tips.

 

How to Put Data to Work for Your Small BusinessHow to Put Data to Work for Your Small Business
You can use data from different areas of your business to see what's working and what's not. Here are three key areas you'll want to study and tips for putting your newfound information to use.

 

improve communicatino5 Steps to Better Employee Communications
Good communication in your small business is important for your employees' morale and productivity. Here are five steps to improving employee communication.

 

Start a virtual assistant businessStart a Virtual Assistant Business
Want to work from home? If you've got administrative skills, a virtual assistant business might be right for you. Here's what you need to know to start your own business as a VA.

 

lower heating costsHow to Slash Your Winter Heating Costs
Use these low and no-cost ways to lower your heating bill 20% or more this winter, regardless of your heat source.

 

business bloggingHow to Do Business Blogging the Right Way
Blogging is a high-leverage marketing activity that few business owners are taking full advantage of. Learn how to do business blogging the right way.

 

How to estimate startup costsHow Much Money Do You Need to Start a Business
Planning to start a business? You're probably wondering just how much money you're going to need to get it off the ground. The simple answer is - well, it's not simple. You can, however, get an estimate of what you'll need. Here's how.

 

how to generate sales leadsAre Open Office Layouts Efficient?
Open office layouts are popular among today's businesses because they supposedly encourage collaboration and save office space. But are they really that beneficial? Read about the pros and cons of open office layouts here.

 

common email marketing mistakesAre you making one of these 5 email marketing mistakes?
Email marketing is an effective and inexpensive way to keep in touch with your customers. Be sure you aren't making one of these common mistakes.

 

how to generate sales leads12 Ways to Get Leads
Small business owners who feel stuck when it comes to lead generation can use these 12 ideas to find new ways to get more clients.

 

how to sell your business5 Tips for Selling Your Business
With 5 millions baby boomers set to exit their businesses over the next 5 years, it’s critical for business owners to begin planning. Business exit strategy expert Tensie Homan provides five tips for increasing your odds for business sale success.

 

steal customers9 Ways to Steal Customers from Your Competition
Want a bigger piece of the pie? One sure way to grow your business and increase your market share is by coaxing away your competition's customers.

 

10 Home Business Ideas10 Legitimate Home Based Business Ideas
Want to work from home but aren't sure what you should do? This list of 10 home business ideas is a great place to start.

 

better brochures11 Ways to Make Your Brochures Effective
How can you make your brochures more effective? How do you write copy that gets your brochures and flyers read and customers to respond?? Use these 11 copywriting and design tips to create and improve your the sales literature you provide customers.

 

video adsHow to Make a Video Ad that Converts
If you aren't using videos to advertise your business, you're missing out. Besides looking at pictures of cats, most people spend a significant portion of their internet time watching videos. Learn how videos can be an effective way to market your business.

 

evaluating business ideasThe 4 Cs of Business Idea Evaluation
Looking for a business to start? There are lots of business ideas out there, but not all of them are good, and not all of them are right for you. Here are four points to consider when evaluating business ideas.

 

tips for working from homeTips for Working from Home
Working from home seems like the perfect win-win situation - until you realize just how many different things compete for your attention throughout the day. Here's how you can cut down distractions and work more efficiently when you work from home.

 

Pinterest tipsTake Your Pinterest Strategy to the Next Level
Pinterest has become a proven and reliable social media platform for marketing your business. If you want to really get the most out of Pinterest, follow these steps for taking your Pinterest marketing to the next level.

 

subleasing infoWhen and How to Sublease Office Space You've Rented
So you've got some extra room in your building and are thinking about subleasing it to offset the cost of your rent. Here's what you need to know before subletting that space to someone else.

 

alignable social networkingAlignable-Social Networking Made Practical for Local Businesses
Small local businesses can bring in more business and improve sales by communicating and working with each other. Here's how the Alignable social network makes it easier and less time consuming for local businesses both to work together and to manage their social media outreach.

 
 

where to get pictures for your websiteWhere to Find Free Images for Your Website
Looking for images to spruce up your website or blog but don't want to spend money on stock photos? Before you fill your site with pictures from Google images, find out why that can get you sued and where you can legitimately get images for your site.

 

motivating employees8 Ways to Improve Employee Performance
When your employees just don't seem to care about what they do and put little effort into their jobs, it's easy to blame it on the employee. Before you give up on ever finding anyone with a good work ethic, check out these eight things you should be doing to motivate and inspire your employees.

 

get a loanHow to Get a Loan When the Bank Says No
Need a loan for your small business? When the bank says no, a microloan may be the answer for the funding you want.This guide to micro lending includes a number of sources for microloans.

 

facebook likes12 Tips for Better Meetings
Dreading your next business meeting already? If you want to make meetings more efficient, more enjoyable, and perhaps even less lengthy, follow these 12 tips.

 

facebook likesTips to Get More People to Like You on Facebook
If you want to get very far on Facebook, the first thing you need is a lot of followers. How do you do that? Use this back-to-basics guide for building your Facebook fan base.

 

haggle6 Ways to Haggle with Customers so Everybody Wins
Although it might come as a surprise when customers want to haggle, don't be offended. Instead, use these tips to negotiate the best deal for both of you.

 

where to find customers13 Ways to Find Customers
What's the hardest thing about starting a business? For many new business owners, it's finding clients or getting customers. This is particularly true if your marketing budget is limited. If you're having trouble finding clients, consider using some these time-tested strategies.

 

bookkeeping tipsBookkeeping for Your Business
As a business owner you have to have a way to keep track of your income and expenses. This article explains why good records are important and how a good bookkeeping system can help you grow your business.

 

credit card fraudHow to Protect Your Business from Credit Card Fraud
Credit card fraud is a problem most small businesses don't think about - until it hits them. If you sell online, or by mail, your business is particularly vulnerable to losing money due to fraudulent credit card orders. Here's what you need to know to minimize your risk from credit card fraud losses.

 

what to do with bad ideasHow to Evaluate Business Ideas
How can you tell if a business idea is good or bad? And how soon should you abandon the bad ideas? Here are tips for evaluating business ideas and separating the good from the bad.

 

accounting tips9 Small Business Accounting Tips
Your business's accounting is probably the last thing you enjoy spending time on, so why not take a few steps to make it easier? These nine small business accounting tips can help.

 

know when people are lyingHow to Spot a Liar
How can you tell when a job applicant or employee is lying? Workplace body language expert and author of “The Truth About Lies in the Workplace,” Carol Kinsey Goman offers these tips for spotting liars at work.

 

mistakes salespeople make11 Ways a Sense of Humor Can Improve Your Business
Laughter is the best medicine, as the saying goes, and it's also a key ingredient in running a successful business. Here are eleven ways having a sense of humor can help you be more successful at business.

 

good email subject lines4 Tips for Better Email Subject Lines
A good email subject line is the key to getting your prospect's attention. The more subscribers that open your emails, the more exposure you'll get for your products, services, or website. Here are four things that you should keep in mind when creating email subject lines.

 

mistakes salespeople makeHow to Turn a Hot Prospect Into a Lost Sale
Are you missing your sales goals? Find out if you or your employees are making any of these sales-killing mistakes.

 

woman covering ears10 Things Your Customers Don't Want to Hear
Think about what you say when talking with current and potential customers. What are you saying that offends buyers? Here are ten phrases you might be using that bother customers and suggestions for what to say instead.

 

crowdfundingHow to Choose a Crowdfunding Platform
Crowdfunding is the newest way to raise money for startup capital. But not all crowdfunding is alike. Learn how to determine which crowdfunding platform is the best one for your business.

 

selling through consignment shopsHow to Find a Consignment Shop for Your Goods
Selling your goods through a consignment shop gives you another avenue to reach customers. Here are a few tips on finding a good consignment shop and working with them.

 

internet marketing changes5 Online Marketing Changes You Should Know About
Online marketing is constantly changing. Policies change, services evolve, and before you know it the digital marketing method you used the most is no longer allowed. Find out about these five recent changes to online marketing.

 

buying a home-based franchiseTips for Buying a Home-Based Franchise
Buying a home-based franchise could be your ticket to having your own home business. But how do you know which ones are legitimate, and how do you choose the one that's right for you? Use these tips to analyze home-based franchise opportunities so you make the best choice.

 

How to Design the Perfect Business Card
Business cards are still a valuable marketing tool for your business. These seven tips can help you design a professional business card that will help customers remember you. 

 

BYOD tipsBring Your Own Device (BYOD) for Small Business
More and more businesses are allowing employees to bring their own devices (BYOD) - cell phones, tablets, laptops, etc. - to use for work. While it can be a big money saver for your company, there are some risks involved. Here's what you need to know about "BYOD" for your business.

 

why you should hire military veteransWhy Hiring a Military Veteran Could Be Your Best Business Decision
Many military veterans are looking for civilian jobs, yet employers are hesitant to hire them for a number of reasons. Here's why military veterans are having trouble getting hired, while at the same time can make some of the best employees for your business.

 

increase conversion rateHow to Get More People to Buy from Your Web Site
Trust is everything when you're doing business on the web. Here are six trust-boosting tips that will increase your web site conversion rate and help you turn more visitors into paying customers.

 

improve Google visibilityHow to Get Your Business Found on Google
No matter what kind of business you have, you will benefit if people can find your business on Google. Google is typically the first place people search when looking for whatever it is you sell. Here are five things you can do to improve your search visibility on Google.

 

become more decisiveHow to Make Your Business More Profitable
Are your small business profits declining? Or haven't they reached your expectations? Spin off a new profitable business to boost your bottom line: Here's how.

 

become more decisive8 Steps to Making Decisions Easier
Do you hesitate before making business decisions? Sometimes it's important to be able to decide quickly. Here are eight steps that can help you become more decisive in your decision making.

 

amazon resellerHow to Use Amazon as Your Consignment Shop
Everyone knows about eBay, but don't overlook Amazon. Amazon has several programs for sellers, including one where Amazon handles the entire transaction from purchase all the way to shipping. Here's what you need to know about selling on Amazon.

 

facebook mistakesTop 5 Facebook Mistakes Business Owners Make
Promoting your business with Facebook isn't as easy as creating a page and posting your promotions. If you want to use Facebook to the fullest, be sure you aren't making one of these five common mistakes.

 

sales funnelHow to Create a Sales Funnel
A sales funnel is the pathway that captures sales prospects and moves them from awareness of your product to interest, desire and ultimately the sale. Here’s the way to create a sales funnel for your company.

 

start a business on a budget7 Ways to Start a Business Without Going Broke
Is finding the money to support yourself during the early stages of your business holding you back? There's no doubt that some sacrifices will be necessary, but if you're trying to support a family, your choices are limited. Here are seven strategies you can employ to reduce the financial strain of your startup.

 

free online business tools34 Free Online Tools to Help You Run Your Business
The Internet abounds with tools and resources for running a business. Here are 34 free online tools that can help you analyze your website, schedule appointments, invoice customers, and everything in between.

 

angry customers10 Powerful Steps to Defuse Angry Customers
Sometimes things go wrong and customers are dissatisfied. It's how you deal with it that determines whether you win them back. Here are ten powerful steps to defuse angry customers, address the issues and sustain customer loyalty.

 

17 Things You (Unknowingly) Do That Say “I Don’t Care”
Most of us care about doing our jobs well, and about the relationships we have with customers and employees. But your actions might be sending the opposite message. Here are 17 things you unknowingly do that tell others, “I don’t care.”


How to Create a Social Media Superfan
Fans, followers and friends are all important for keeping social media buzzing about your business. But your real heroes are your superfans - customers who love your business so much that they can't say enough good things about you. Here's how to recognize and cultivate your social media superfans.

How to Make a Great First Impression
Want to make a good first impression? Start with your visual impact. Here's what you need to know about how your appearance and body language create a lasting first impression.

Top 10 Ways to Be Successful in Both Business and Life
Why do some people succeed, while others fail to reach their goals? Here's one business owner's observations about what successful people do that others don't.

How to Make Your Website Faster
Is your website fast enough to keep your visitors from clicking away? These days, customers expect your website to be quick and responsive, and if it's too slow they'll become frustrated and leave. These tips can help you make your site load faster so you don't miss out on sales.

Claiming Your Local Small Business Listings Online
If you run a brick and mortar business, there are probably online listings for you even if you didn't set them up yourself. Find out why it's so important for you to claim those listings, how you can find them, and how you go about claiming them.

Top 7 Reasons Businesses Fail
When you're starting a new business, the last thing you want to focus on is failure. But if you address the common reasons for failure up front, you'll be much less likely to fall victim to them yourself. Here are the top 7 reasons why businesses fail and tips for avoiding them.

5 Ways to Extend the Reach of Your Content
Creating fresh content to market your business is a lot of work. Here are five ways you can repurpose your existing content to give it new life and extend its reach.

6 Ways to Sell to Millennials
Are you marketing to millennials? If not you're missing a $2.4 trillion market. Use these tips to understand and sell to millennials and boost your bottom line.

How to Accept Credit Cards on Your Cell Phone
If you sell at craft shows, conventions, concerts, or anywhere you won't have access to your merchant account system, then cell phone based credit card processing could be just the solution you need. Here's an overview of the options available for mobile credit card processing.

Why Your Website Must Be Responsive
If people visit your website on their phone, do they just get a miniaturized version? How about on their tablet? Responsive web design makes sure each visitor has a good experience at your site, regardless of the device they're using.

20 Ways to Make More Money
Hidden sources of income are all around you, you just have to know where to look. Boost your income and shave expenses with these 20 tips to for making more money.

How to Make a Video on the Cheap
Video marketing is a great way to advertise your business, and it doesn't have to cost you a fortune in equipment and editing software. Here's how you can produce a video for your business inexpensively.

How to Manage Remote Employees and Freelancers
When you have remote employees and freelancers, it can be hard to keep tabs on what they're doing. This advice on managing them via email and social media will help you keep communication open and productivity high.

Offline Marketing Tactics That Still Work
Although the Internet has forever changed the way businesses advertise, you can still market your business with old school offline marketing methods and get results. Here are seven offline marketing tactics you should give another chance.

How to Dominate Local Search
How can your business get found in local search? Do you show up near the top of search results? These 11 tips can help you be sure your local business can get found online.

Top 10 Workplace Distractions-And What to Do About Them
Telephone calls, emails, interruptions... all of them distract you from your work. But there are more things that interfere with you getting the most important tasks done. Find out what they are and what you can do about them.

17 Best Practices of Top Salespeople
What makes the difference between a good salesperson and a great salesperson? It isn't just good luck. Chances are they are applying some or all of these 17 best practices.

6 Ways to Run a Craft Business from Home
If you've ever created handmade goods for friends and family as gifts, you've probably wondered how you can use your skills to start a craft business. Here are six ideas to start a successful home craft business.

How to Find Good Freelance Jobs
Looking for freelance work? Whatever your expertise, there is probably a freelance market for it. Here are 8 tips to help you find freelance jobs.

10 Businesses You Can Start for $500 or Less
Do you want to start a business but don't have much money to spend? It can be done. Starting a service business is often the answer. Here are ten business ideas that can be launched for $500 or less in startup funds.

The 11 Biggest Time Management Lies
Does it seem like no matter what you do, there's always something or someone who takes up a lot more of your time than you had planned? Maybe you've fallen victim to one of these 11 time management lies.

7 Mistakes that Could Drive Your Star Employees Out the Door
Your best employees are worth their weight in gold. The last thing you want is for them to quit and go to work for the competition. Be sure you aren't making one of these mistakes.

How to Write Attention-Grabbing Email Subject Lines
A good email subject line is the key to getting your prospect's attention. The more subscribers that open your emails, the more exposure you'll get for your products, services, or website. Here are four things that you should keep in mind when creating email subject lines.

7 Strategies That Boost Negotiation Success
Want to improve your negotiation skills and learn how to start from a winning position? Here are seven ways you can give yourself a head start in any negotiation.

6 Common Resume Lies (and How to Spot Them)
How truthful is the resume you're reviewing? How can you tell when a job candidate is doing more than a little exaggerating about his or her past experience? Here are six tell tale signs to watch for when an applicant has lied on his resume.

9 Ways to Steal Your Competitor's Customers
Want a bigger piece of the pie? One sure way to grow your business and increase your market share is by coaxing away your competition's customers.

Should You Lay Off Workers During Slow Periods?
Laying off employees during slow periods, whether it's due to seasonal fluctuations or an economic downturn, is an easy way for businesses to cut expenses. But are you costing yourself more in morale, productivity, and loyalty by laying off workers?

Learn How New Customers Find Your Business
How are new customers actually finding your business? Which of your marketing methods is working best? Here's how you can track down that information.

13 Ways to Find Customers for a New Business
What's the hardest thing about starting a business? For many new business owners, the answer is finding clients or getting customers. This is particularly if your marketing budget is limited. If you're having trouble finding clients, consider using some these time-tested strategies.

Government Contracting: A Beginner's Guide
Government contracting seem too complicated for your small business to try? It's a huge potential source of income, so don't be too quick to disqualify yourself. Here's what you need to know to get started in government contracting.

300+ Ideas for Starting a Business 
Do you want to start your own business but don't know what kind of business to start? Here's a mega list of over 300 business ideas plus suggestions for what it takes to succeed.

7 Steps for Thinking on Your Feet
To get ahead, you need to be able to speak confidently when you're put on the spot. Here are seven steps to follow so you keep your composure and respond well when you're under pressure.

12 Ideas for Starting a Business
Are you thinking about starting your own business but don't want to be the victim of a get-rich scam? Discover real opportunities right under your nose with these 12 ways to find the right business idea.

How to Choose a Credit Card Processing Company
There are dozens of credit card processing companies that offer merchant accounts to small business owners. How do you know which one to choose?  Here's what you need to know to evaluate and choose the best credit card processing company for your business.

 

Follow Us and Share

 
 
 
 
View Mobile Site